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What Is Real-Time Bidding (RTB) & Should Your Team Rely on It for the…
Advertising

What Is Real-Time Bidding (RTB) & Should Your Team Rely on It for the…

Few technologies have brought such widespread change to digital advertising as real-time bidding. Today, it’s the…

See What Your Advertising Campaigns are Missing with Post-Click Automation…
Post-Click Automation

See What Your Advertising Campaigns are Missing with Post-Click Automation…

Today, advertisers are blessed with more information than ever. They have more sophisticated tools, more complex…

Why You Should Use AMP Pages with Facebook Ads for the Best Post-Click…
AMP

Why You Should Use AMP Pages with Facebook Ads for the Best Post-Click…

There are 7 million advertisers on Facebook, and if you advertise online, you’re likely one of them. Nearly 60% of…

The Top 5 Things Agencies Must Do with Client Ad Campaigns to Maximize Results…
Marketing Agency Tips

The Top 5 Things Agencies Must Do with Client Ad Campaigns to Maximize Results…

You’ve made the pitch, won the deal, and signed the contract for your agency’s next advertising client. Now…

The Big Changes to Linkedin Campaign Manager Digital Advertisers Have to Know…
Advertising

The Big Changes to Linkedin Campaign Manager Digital Advertisers Have to Know…

LinkedIn is constantly raising the bar with new ways to make it easier for digital advertisers across all experience levels…

Why Ecommerce Brands Should Use Pre-Cart Landing Pages (6 Examples)
Ecommerce

Why Ecommerce Brands Should Use Pre-Cart Landing Pages (6 Examples)

The ecommerce industry continues to boom with sales expecting to see a 265% growth rate by 2021, reaching a total of $4.9…

5 Examples of Primary Demand Advertising & What You Can Learn from Them
Advertising

5 Examples of Primary Demand Advertising & What You Can Learn from Them

You’ve perfected a new product or created a new category that’s sure to benefit a large target audience —…

The Digital Advertiser’s Guide to Showcase Shopping Ads for Best…
Google Ads

The Digital Advertiser’s Guide to Showcase Shopping Ads for Best…

In 2017, Google Ads introduced an ad format that helped merchants gain upper funnel visibility and helped users go through…

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