All your product news, in one place

Welcome to the Instapage Product Updates page. Here you can find the latest news about changes to the Instapage platform.

March 29, 2024

• Increase your conversions by adding Popups to your landing pages and have them trigger when a visitor arrives, intends to leave, scrolls to a certain point, or stays on your page for a specific amount of time.

February 29, 2024

• Track external page conversions with a workspace level tracking script, enabling you to use the same page to track conversions across multiple landing pages, with each conversion being attributed to the landing page the visitor came from. We encourage users to transition to this script to avoid any potential impact from Google’s changes around third-party cookies.
• Assign GA4 events directly to elements from within the builder instead of using custom code.
• Enhance your attribution and personalization by passing through URL parameters by appending them to the links on your page.

January 31, 2024

• Access frequent actions, workspace level insights, and recent work directly from the revamped Dashboard.
• Format text in more ways with the new superscript, subscript, and strikethrough options.
• Centrally manage images from the Assets Tab of your workspace.
• Create experiments or personalizations directly from the landing page tab.

December 29, 2023

• Set default button fonts at the workspace level to eliminate inconsistencies and manual page updates (Available on the Convert plan).
• Publish your landing pages to Drupal 10 directly from Instapage with the new CMS integration.

November 30, 2023

• Boost engagement by adding the new interactive Carousel element to your landing pages and letting visitors horizontally scroll through a series of content from images to videos.

October 31, 2023

• Maximize your conversions with customizable settings for your AI experiments such as adjusting the warmup period or winning probability threshold (Available on the Convert plan).

September 29, 2023

• Maintain brand consistency by bringing your Custom Fonts to your workspace (Available on the Convert plan).
• We’ve upgraded our Google Ads API to v13.
• Customers now receive an email notification when an AI Experiment ends in a tie.
• We resolved an issue where some fonts loaded slightly slower within the builder.

August 28, 2023

• We resolved an issue where some users faced incorrect page publishing limits
• We resolved an issue where some Admits could not reassign teammates’ permissions

August 14, 2023

• Introducing a new type of optimization feature available to Instapage Convert customers: AI Experiments. With AI Experiments, you can run autonomous landing page experiments without the manual effort of A/B testing.

July 31, 2023

• Introducing a new element to the Instapage main menu: The Assets Tab. In this location, you can set Styles for an entire workplace, including custom fonts, colors, and favicons. The Assets Tab is visible to workspace managers and owners.
• We’ve also updated the main menu to consolidate optimization features. You can now find Experiments and Personalization within the new Optimize tab.

July 17, 2023

• We resolved a minor issue with content saving on Global Blocks.
• We resolved a minor issue with pop-up editing on mobile.

July 3, 2023

• It’s easier than ever to improve your landing pages with AI Content.
  • You can now access AI Content via a more prominent placement within the builder.
  • We’ve improved the output and speed of generated responses.
  • User experience has been improved for a more seamless experience

June 19, 2023

• We’ve made minor UX improvements on the Instapage builder.
  • Removed the Back arrow within the builder sidebar.
  • Drop–down menus are now easier to find and navigate.
• The Instapage app is now fully integrated with Google Analytics 4.
• We resolved an issue where a small number of customers had trouble adjusting image size within the toolbar.

June 5, 2023

• We’ve made it easier to upload font resources to Instapage. Now, font uploads can be performed by non-admin members of a workspace.
• We’ve resolved an issue where Heatmaps data was loading at a slow rate. Heatmaps data can now be accessed more quickly.

May 22, 2023

• We’re working behind the scenes on exciting new updates to our Experimentation features. Stay tuned for more updates in the coming weeks.

May 8, 2023

• Instapage is now migrated to the Cloudflare network. For more on this update, see our Help Center.
• Domains of the .sport type can now be added to Instapage.
• We made it easier to integrate all pages in a workspace to Google Analytics 4.

April 24, 2023

• Instapage customers can now integrate with Google Analytics 4. Connect to Google Analytics 4 before Google Universal Analytics is sunset on July 1st. Learn more about this update here.
• You can now send an element to the top or bottom of a page from the right-click menu.
• We’ve removed the Done and Edit buttons in Widgets for a more streamlined user experience.

April 10, 2023

• Images in the webp format can now be uploaded to the image library.
• You can now set and view default colors within the builder’s color picker.
• We resolved a minor issue where copy-pasting elements impacted line height within the CSS editor.

March 27, 2023

Here are the latest updates to the Instapage platform.

• We’ve released a new feature that makes it easier to optimize your landing pages for a mobile experience. You can now choose to hide page elements on either desktop or mobile views. To use this feature, select an element on your landing page, and select your preferences on the bar on the right side of the screen.
• We’ve increased the weight limit for content blocks. Larger blocks can now be saved for future use. 
• Workspace administrators can now choose hosted fonts that can be shared across the entire account.

March 13, 2023

This week, we’re sharing new improvements to the user experience of the Instapage platform.

• AdMaps now features an option to select the date range for a particular campaign. This will make it easier to analyze and assess campaign success.
• You can now select the color for all links placed within a headline or paragraph. 
• When switching between accounts and workspaces, you can now search for the account or workspace you are looking for. 
• We resolved an issue where some customers experienced a 2-second delay when accessing publishing options.

February 27, 2023

Check out the latest features added to the Instapage platform. 

• We’ve launched the AI Content Generator to all customers within the Instapage platform. To access this feature, click any text element when editing a page, then click the “Rewrite with AI” prompt. You can learn more about this update in our Help Center. 
• You can now assign custom colors to your account icons on Instapage. This change makes it easier to balance and quickly switch between multiple accounts.
• We’ve added the ability to filter and sort your landing pages from the Landing Pages view. This update makes it much easier to find the page you’re looking for within the Landing Pages view.

February 13, 2023

Here are the latest updates and improvements to the Instapage platform. 

• Minor visual improvements to the Global Blocks tool in the Builder.
• Resolved a minor issue with copy and paste hotkeys in the Builder. 
• Improved our custom font upload function. You can now upload custom fonts with the woff2 file type.

January 30, 2023

This week, we’re excited to share new updates to Instapage features across the Build and Convert plans. 

• Account Switching is now live for all Instapage customers. You can easily switch between Instapage workspaces and accounts quickly by accessing the drop-down bar on the left side of the screen. This update makes it easier to manage projects across workspaces and speed up your workflow. 
• The Heatmaps page analytics tool has been improved with new data, giving you an even more detailed view of visitor activity on your page. You can now see more data about mouse movement, clicks, and scroll depth, making it easier to understand and improve your page experiences. Heatmaps are available to Instapage customers on the Convert plan.

January 16, 2023

We’ve introduced a new suite of improvements that make it easier to build landing pages on Instapage. These features are available to all Instapage customers.

• You can now reorient the canvas when creating your landing pages. To reorient the canvas, click-and-drag or use the spacebar to activate horizontal scrolling.
• Sidebar menus are now available for all page elements. Access sidebar menus to easily write or edit page copy, or delete, duplicate, or reorder page elements.
• The Publish button is now located on the top-right portion of the screen.
• We’ve activated the ability to search your list of active domains before publishing to quickly connect your page to the right domain.
• Switch between Instapage workspaces and accounts quickly by accessing the drop-down bar on the left side of the screen. Note: Account Switching will be available to all customers starting in the week of January 23.