It’s that time of year, and it seems like we say it with each annual roundup post… but 2019 was all sorts of…
Most ads don’t convert; the data confirms that because the average conversion rate is just over 4%. To ensure your…
Nearly every day since the “the Instapage” special announcement in September, our team has been hard at work on…
Today is a big day for Instapage, our customers, and the MarTech industry at large. We think it’s going to change…
It’s common knowledge among most digital advertisers that PPC metrics and industry benchmarks are key to…
The number of Facebook advertisers continues to grow each day, now totaling more than 7 million. With the platform’s…
BenchmarkBench Each month, on average, 1,300 people worldwide ask Google, “What is a good CTR?” Beyond CTR,…
Today, advertisers are blessed with more information than ever. They have more sophisticated tools, more complex…
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