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Auditing your landing pages is an essential part of maximizing your return on ad…
Creating segmented ads and connecting them to personalized post-click landing pages greatly improves your chances to…
Creating a segmented post-click landing page involves serving the most relevant page to every traffic segment that clicks…
Advanced targeting technology allows advertisers to serve highly personalized ads to audiences based on demographics,…
The ecommerce industry continues to boom with sales expecting to see a 265% growth rate by 2021, reaching a total of $4.9…
Every savvy marketer knows the importance of upselling: The probability of selling to an existing customer is 60-70%, while…
From hotels and resorts to airlines and other travel services, the main focus of every business in the hospitality industry…
Tonal, the world’s most intelligent fitness system, is revolutionizing the fitness industry. Its state-of-the-art…
As you know by now, the midterm election results are in — Democrats won the house and Republicans took the Senate.…
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