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Why Every Google Ads Campaign Needs Its Own Landing Page
Advertising

Why Every Google Ads Campaign Needs Its Own Landing Page

Last week I decided to disregard everything I know about fast food and order a Big Mac for the first time in my life. I was…

17 Google Ads Extensions That Will Help You Generate More Sales
Google Ads

17 Google Ads Extensions That Will Help You Generate More Sales

Tell me if this sounds familiar … you log into your AdWords account every day to review the previous day’s performance, but…

2 Examples Why Google Ads Landing Pages Need Message Matching
Advertising

2 Examples Why Google Ads Landing Pages Need Message Matching

Have you ever left the theater when the movie was awful and you couldn’t waste any more time sitting there? I know … I…

PPC Landing Page Best Practices
Google Ads

PPC Landing Page Best Practices

So far we have gone over basic and advanced PPC tactics. You’re well on your way to dominating your next PPC campaign, so…

What is a PPC Landing Page?
Google Ads

What is a PPC Landing Page?

“Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” (John Wanamaker). Poor Mr.…

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