Everything You Need to Know About Google Lead Form Extensions & Why…
Recent data shows that mobile conversion rates are lower than desktop: To combat this situation Google introduced the…
Reddit Ads vs Quora Ads: Which Platform is Best for Your Paid Campaigns?
With the evolution of digital advertising now more prominent than print and TV, it can be an intimidating industry to…
All the Quora Ads Targeting Options for Digital Advertisers to Reach Users…
One of the most favorable aspects of the Quora ads platform is its ability to deliver intent-based marketing —…
YouTube TrueView for Action Ads: The Pros, Cons & How They Work
To streamline the process of lead generation, advertising platforms such as Facebook and LinkedIn have introduced lead ads…
These 3 Pinterest Ad Targeting Options Give Ecommerce Advertisers Increased…
Pinterest may have started as a network where users went for creative ideas and look at the beautiful image boards.…
What Is Ad Recall Lift & Should You Focus on the Metric in Your Digital…
If your ad appears on a user’s screen, it counts as an impression, regardless of whether or not it’s seen.…
What Is Search Ads 360 & Why Should Advertisers Use the Platform?
Managing multiple search ad campaigns simultaneously can be quite challenging for agencies and advertisers. What’s…
5 Examples That Show How Machine Learning is Changing Digital Advertising
Of all the advancements in modern advertising, few are more exciting than machine learning. It’s changing the way…