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New Features: Advanced Workspace Permissions and Privacy [VIDEOS]

by Brandon Weaver in Instapage Updates, Marketing Agency Tips This picture shows marketers how Instapage's new Advanced Subaccount Permissions and Privacy features enable teams and agencies to have more control of their landing pages.

Who doesn’t love full customization and designer-friendly features? And, who wouldn’t want more control over their team’s — and client’s — post-click landing pages? And is there anything better than greater control of workspace permissions and privacy to better manage a team’s workflows?

Answers (in order): No one, no one, and nope.

How do we know? Because you told us.

That’s why in October 2015 we introduced workspaces with a variety of team member access and permission levels for your team’s post-click landing pages.

Today we’re excited to announce a series of functional changes to the workspace management system! These changes facilitate the use of workspaces by compartmentalizing team-based workspaces with increased privacy and access permissions. So, what does that mean exactly?

What’s new with workspaces and team management?

Our post-click landing page platform already enables teams and marketing agencies to optimize their ad spend. But we know the more team members and clients you have, the harder it can be to manage those workflows.

Starting today:

  1. Team Members, Domains, and Integrations are now connected to, and managed directly from individual workspaces.
  2. Each workspace has a unique authorization token to allow secure publishing access to external content management systems (WordPress, Drupal, etc.).

These features allow for private, team-based workspaces and were designed to facilitate real-world workflows of teams and agencies with global offices. With our new Advanced workspace Permissions and Privacy features, agencies can now assign team members to the various client accounts, collaborate with clients, and manage their integrations in a secure manner, directly from their workspaces.

This capability does not exist in the market today, making Instapage the only post-click landing page and conversion optimization solution for teams and marketing agencies.

If you were ever debating whether to subscribe or upgrade your plan; this is a great time to do so because you’ll have more capabilities and controls with your team’s permission levels and access to the CMS token system.

To further explain, let’s present a few scenarios you may have experienced with the previous version of our workspace and team management structure — and how this new feature set solves them.

Scenario #1

Previously, Integrations and Domains were managed across all workspaces.

How these new features solve it

With the new features, Integrations and Domains are managed completely from within the workspaces, so you don’t have to share any information you’re not comfortable sharing.

Scenario #2

Our Premium users have the ability to invite team members to view and edit content. Our Basic and Pro users did not have this feature before.

How these new features solve it

Basic users can now invite team members with “View” access. Similarly, Professional users can now invite team members with “View” and “Edit” access (see video #1 below). This effectively allows for more collaboration with you and your team to optimize your post-click landing pages for increased conversions.

Scenario #3

Previously, account owners were not able to selectively give permissions to team members to publish to external content management systems, like WordPress and Drupal.

How these new features solve it

workspace access tokens ensure that only team members within a workspace can publish to external content management systems like WordPress, Drupal, and more (see video #4 below).

Scenario #4

Previously, once you connected a domain to a workspace it was visible across all workspaces and their team members.

How these new features solve it

Now, account owners can selectively grant access to client custom domains to specific workspaces and only the team members within that workspace.

Instapage is the only solution with private and secure features designed for smoothly managing the workflows of an agency or complex marketing team. It’s not lip service!

To get started with these new advanced features, we’ve created a few videos for you:

How to Create a workspace and Invite Team Members

How Account Owners Grant Access to Domains within a workspace

https://www.youtube.com/watch?v=jleOTqf_knc&feature=youtu.be/

How to Connect Integrations

Account Owner’s Domain Access Management

How Account Owners Connect to Their Content Management System

With our new Advanced workspace Permissions and Privacy features; agencies can now assign team members to the various client accounts, collaborate with clients, and manage their integrations in a more secure manner, directly from their workspaces.

This capability does not exist in the market today, making Instapage the only post-click landing page and conversion optimization solution for marketing agencies.

These new features are an industry first, helping reinforce Instapage as the most powerful post-click landing page platform and the first and only solution that offers workspace and team level management features.

Current Instapage customers can sign-in and take advantage of this new feature set today. New customers can start a 14-day trial and upgrade when you’re ready.

We are Instapage, and we believe every promotion deserves a page. So, sign up for an Instapage Enterprise demo and start creating personalized post-click pages today.

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Brandon Weaver

by Brandon Weaver

Brandon Weaver is the Head of Content at Instapage. He's one of the worlds leading experts on digital advertising, CRO, & personalization.

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