B2B Personalization: What It Is & How to Execute It Effectively
In such a data-driven world, consumers now expect highly personalized experiences tailored to them. In response,…
The 3 Components & 4 Best Practices to Creating Personalized Video…
Every experienced marketer knows that video is one of the top advertising methods to master today. Take it a step further…
Creating Personalized Experiences for Targeted Audiences Is Now Easier Than…
The term “personalization” may be a buzzword to most digital marketers and advertisers, but it’s more…
Defining Mobile Personalization & How to Capitalize on it for Maximum…
It is widely known that personalization is key to any marketing campaign because it puts the consumer at the center of your…
The Key Difference Between Omnichannel Personalization & Multichannel…
Today, simply recognizing your customer is no longer enough. You need to know them, wherever they are, whenever they are in…
Hyper-Personalized Marketing: How to Do It Right with 3 Examples to Prove It
An outstanding 98% of marketers agree that personalization helps improve customer relationships, with 74% claiming it has a…
Personalized Experiences vs A/B Testing: Different, But Better Together
At Instapage, we get a lot of questions regarding the difference between A/B testing and personalization. And it’s…
Doing Personalization in Retail Correctly: Best Practices & Examples from…
According to research from Epsilon, 90% of consumers find personalized experiences appealing, and 80% say they’re…