Google Chrome to Block Third-Party Tracking Cookies & What It Means for…
Google recently surprised the ad industry by announcing its intention to rid Chrome, the web’s most popular browser,…
Q&A with CEO Tyson Quick: The Complete Details Behind Postclick and…
Instapage has been perfecting the post-click landing page since our humble beginnings in 2012. Many digital advertisers…
How Direct-to-Consumer Brands Use Post-Click Experiences to Generate New…
Direct-to-consumer brands cut out the middlemen. Not only do they create their product, but they don’t enlist the…
Quora Ads Lead Gen Forms: What They Are & 6 Ways They Lack Personalization
The last several years have seen social media platforms release ad types that aim to ease conversion friction for…
4 Common Objections Brands Use Why 1:1 Advertising Personalization Isn’t…
Any organization spending on digital ads must include 1:1 ad-to-page personalization as a top priority. It should be…
13 Common Reasons Your Google Ads Are Disapproved & How to Fix Each Error
Have you ever launched a Google Ads PPC campaign only to find out shortly after it was rejected? Having your Google ads…
6 Benefits & 3 Disadvantages to Using Brand Name Bidding in Your PPC…
When people search for a specific company online, that company’s ad often shows up in the search results, right above…
The 3 Biggest Benefits & Disadvantages of Bidding on Competitors in Paid…
Bidding on competitor keywords has become common practice for PPC advertisers because when done correctly, it can…