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Yahoo Ads: Everything You Should Know for Profitable Campaigns
Advertising

Yahoo Ads: Everything You Should Know for Profitable Campaigns

Google certainly owns the largest search market share and Google Ads may be top-of-mind when someone thinks PPC ads. But,…

How to Use AdEspresso for Your Facebook Advertising Campaigns
Advertising

How to Use AdEspresso for Your Facebook Advertising Campaigns

Facebook Ads may just be the most powerful PPC advertising platform available today. And while part of what makes the…

Discover the Ad Specs for Every Major Digital Advertising Platform [Guide]
Advertising

Discover the Ad Specs for Every Major Digital Advertising Platform [Guide]

To succeed as a digital advertiser, today there’s lots you need to track: You need to understand your target audience…

Bing Ads vs. Google Ads: The Pros & Cons of Each Platform
Advertising

Bing Ads vs. Google Ads: The Pros & Cons of Each Platform

When it comes to PPC advertising, it’s not uncommon to think: Bing Ads vs. Google Ads. On top of that: Which platform…

What is Cross-Channel Advertising & Why Do Your Campaigns Need It?
Advertising

What is Cross-Channel Advertising & Why Do Your Campaigns Need It?

In the digital age, more people are online than ever before, and they’re constantly switching between different…

Quora Ads 101: How Do They Work & Why Digital Advertisers Need Them
Advertising

Quora Ads 101: How Do They Work & Why Digital Advertisers Need Them

Quora’s mission is to share and grow the world’s knowledge. This includes the knowledge and expertise of…

Retargeting Management Made Easy: How to Use Perfect Audience
Advertising

Retargeting Management Made Easy: How to Use Perfect Audience

If retargeting ad campaigns are part of your digital strategy (and by now they should be), you need control, transparency,…

Why You Should Use the Twitter DM Button to Interact with Customers
Advertising

Why You Should Use the Twitter DM Button to Interact with Customers

“Better late than never” seems to be Twitter’s mindset when it comes to messaging trends. Toward the end…

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